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Store sponsors district (12/04) | Print |  E-mail
Dec. 16, 2004
The district and Barnes and Noble bookstore on Taylor Street worked together to fundraise money for schools this month.

Barnes and Noble will give the district a percentage of sales from supporters of the district who shopped at the store last week, according to special assistant to the superintendent Lorna Ho.

Every store’s community relations manager works with nonprofit organizations to improve literacy and arts, according to Oscar Moreno de la Rosa, community relations manager at Barnes and Noble in San Francisco.

Ho said that she met with organizers of fundraising activities at Barnes and Noble after school board president Dr. Dan Kelly suggested the idea.

The school district sent a letter explaining the fundraising events to every child and to all schools. They also e-mailed a note to schools and parents explaining how the process worked.

The district does not know yet how much money they have raised or how they will use the funds. “The superintendent is going to determine what they will be used for,” Ho said. “We would like to use the funds to replace some programs that have been cut.”

The district will receive a 15-percent contribution on sales up to $2,000, a 20-percent contribution on sales from $2,000-$10,000 and a 25-percent contribution on sales over $10,000, according to a Nov. 29 press release on the district’s website (www.sfusd.edu).

On Tuesday, Dec. 7, several different schools provided entertainment at Barnes and Noble to help the fundraising effort. Two authors, Adam Lane and Craig Frazier, told stories to students of Yick Wu Elementary School. Then performers from Gordon Lui Elementary School danced and two orchestras from Francisco Middle School performed, according to Moreno de la Rosa.

In return, the district purchased books for the students who performed and attended the story-telling event. Barnes and Noble gave the district a discount on the books, and the money that the district paid for the books contributed to the overall fund, Ho said.

Moreno de la Rosa said he felt that the fundraising was successful and well attended.

“It is a wonderful way to be part of the community, and to work with schools, teachers, staff, and the kids have been amazing,” Moreno de la Rosa said. “I hope to have more of these fundraisers.”


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